Privacy Policy

1. Introduction

This Privacy Policy applies to the official website of Amaranta Prambanan Yogyakarta (“we”, “us”). By accessing and using this website, you agree to the practices described in this policy. We are committed to complying with applicable data protection regulations, including Indonesia’s Personal Data Protection Law (UU PDP) and, where relevant, the expectations of international visitors.

2. Information We Collect

We collect two types of information:

• Information you provide — for example, when you contact us via a form, email, or phone (name, email address, phone number, and the content of your message).
• Information collected automatically — as you browse the website, we may receive technical data such as your IP address, device and browser type, pages visited, and your interactions, through cookies and similar technologies.

Room reservations are processed through a third-party booking engine partner. Your payment data is collected and managed directly by that platform under its own privacy policy, not by this website.

3. Cookies & Tracking Technologies

We use cookies and tracking technologies to operate, analyze, and improve our services:

• Analytics — we use services such as Google Analytics and Microsoft Clarity to understand how visitors use the website so we can improve our content and user experience.
• Tag Management — we use Google Tag Manager to manage tracking scripts centrally and responsibly.
• Advertising & third-party partners — we may use tracking technologies from third-party advertising partners to measure the effectiveness of marketing campaigns and to show you relevant advertising about Amaranta on other platforms. These technologies may use anonymous identifiers or hashed (encrypted) data for this purpose.

4. How We Use Information

• To respond to your questions and requests.
• To operate, maintain, and improve our website and services.
• To analyze usage trends and website performance.
• To run and measure marketing and advertising campaigns.
• To comply with applicable legal obligations.

5. Sharing Data with Third Parties

We do not sell your personal data. We may share certain data with trusted service providers that help us operate the website and our marketing activities — such as analytics providers, advertising partners, and the booking engine partner — as well as when required by law. Each third party has its own privacy policy governing the use of your data.

6. International Data Transfers

Some of our service providers (e.g. analytics and advertising services) operate globally, so your data may be processed outside Indonesia. In such cases, we seek to ensure that processing remains consistent with applicable data protection standards.

7. Data Retention

We retain data only for as long as necessary for the purposes described in this policy, or as required by applicable regulations.

8. Your Rights

Subject to applicable regulations, you have the right to access, correct, or request deletion of your personal data, and to withdraw consent to data processing.

You can also disable cookies through your browser settings. Disabling certain cookies may affect some website functionality. For requests related to your personal data, please contact us using the details below.

9. Security & Children’s Privacy

We apply reasonable security measures to protect your data. However, no method of transmission over the internet is completely secure.

This website is not intended for minors, and we do not knowingly collect data from them.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be available on this page with an updated revision date.

11. Contact Us

If you have any questions about this Privacy Policy or your personal data, please contact us:

• Amaranta Prambanan Yogyakarta
• Jalan Dawangsari No.45, RT.02/RW.03, Sambirejo, Prambanan District, Sleman Regency, Special Region of Yogyakarta 55572, Indonesia
• Email: info@amarantaprambanan.com
• Phone: +62 274 8000078